Beauty & Brains in Branding & Web

An Interview with BioAmber: A Leading Web Presence

May 28, 2013 by Leave a Comment

A big part of what we do at High-Touch involves educating people about the value of the Internet in reaching business objectives through strategic online initiatives. What better way to communicate its importance than through a real-world account from one of our clients? Babette Pettersen, Chief Commercial Officer at BioAmber, graciously took the time to […]

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Designing for Mobile Should Be Part of Your Business Strategy

November 8, 2012 by Leave a Comment

You’ve finally done it! You finally got your slick new website up and running, with a cool jQuery slider, a Twitter feed, a Google “+1” button and stock photography of a cute tech support girl. You’ve tested in IE7, Firefox, Chrome, and Safari and everything looks great! Yay! You post a link to the site […]

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3 Tips for Collaborative Website Management

November 5, 2012 by Leave a Comment

Many companies incorrectly feel that they do not have the ability to manage a website and related activities that drive traffic. Collaborative Website Management, the act of working as a team to divide the many tasks associated with keeping a website’s content diverse and up to date, presents many advantages. Based on this practice, team […]

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