Beauty & Brains in Branding & Web

Infinite Scrolling: Don’t Jump on the Bandwagon Without Reading This First

Infinite scrolling has been included in many popular web design trends this year. Many websites have chosen this design as an alternative to pagination because they feel it satisfies users’ desires to click less and see more. But is this new trend one that will stick around for long? As is the case with many […]

Going Mobile: Why Your Company Needs M-Commerce Now!

M-Commerce, short for mobile commerce, is the new focal initiative for many businesses around the globe. Many of us have already become accustomed to browsing sites optimized for mobile and even making purchases through our phones. The push towards mobile is no surprise: companies who have mastered this domain are seeing significant results. As an example, […]

3 Homepage Design Mistakes You May Be Making

We all know that web users are incredibly impatient. And rightfully so. They’re used to finding what they’re looking for quickly and efficiently with as little thinking as possible. This means that when a searcher finds his way onto your company homepage, you have about a millisecond to convince him that he is in the […]

Are You Making Your Users Feel Stupid?

I usually take public transit to work, but once in a while I drive all the way in. I park at a public parking lot: $18 for the day. Pretty expensive, but it’s the closest one to the office. At least the self-pay machines are simple and convenient: slide in your credit card, hit the […]