Beauty & Brains in Branding & Web

Archives for August 2013

Make Promotional Products Work for Your Business

Look in your desk drawer, or your locker, or your bag. Chances are, you’ve got some promotional products in there. While you may even use many of the promotional items you’ve accumulated along your career, are they effective? Are you more likely to choose the brand plastered on the mouse pad or holding your morning […]

Time for a Redesign? Take the Website Redesign Test to Find Out!

Are you or your boss putting off a website redesign because it’s too costly? Neglecting the website may be costing the company more than an update: stale content is increasing your bounce rate, old technology is frustrating visitors (potential leads), and poor search engine ranking means your losing business to your competition.

How To Write Email Marketing Love Letters

With social media securing its role in building B2B relationships, many feel that email marketing is outdated. Facebook, Twitter and LinkedIn feel cool and new while email feels like a thing of the past. While new always feels a little shinier, let’s not forget that email has 2.9 billion user accounts – that’s almost three […]

A Local Logistics Company with Global Capabilities: Traffic Tech’s Success Story

Traffic Tech, a leader in global logistics, has grown to 23 offices around the globe and continues to expand at an impressive pace. The Traffic Tech story begins in 1988 with a young entrepreneur, Brian Arnott, who left his job at a local logistics company with the vision and ambition to do logistics better. It […]