Beauty & Brains in Branding & Web

Archives for July 2013

The Ultimate Tweet Checklist

With a mere 140 characters, crafting the perfect tweet can be a tricky feat. It’s not just about creative content and witty writing; your Tweets are only effective if they are seen and encourage people to engage. When composing your tweet, remember that every character counts. These 5 tips will help you maximize each tweet […]

Create Irresistibly Clickable Calls-To-Action ( CTA )

With the pivotal role of converting traffic into customers, the CTA (call-to-action) is arguably the most important feature on a web page. Though it carries so much importance, this critical web component is all too often neglected. Your webpage design might be fabulously flawless and your content may be polished to perfection, but it’s the […]

Woobox Sweepstakes App: Image Cheat Sheet and Quick Tips

Woobox, the most popular social sweepstakes app for Facebook, is an extremely effective way to promote your company Facebook page, increase page Likes and promote brand awareness. Woobox allows Facebook users to participate in your giveaways and contests, but only after a visitor has liked your page. (Instant fans!) While using Woobox to create your […]

Facebook Etiquette for Adults

When Mark Zuckerburg founded Facebook in 2004, the website’s membership was limited to Harvard students. As Facebook’s popularity grew amongst youths, membership was expanded to include other colleges and universities, and eventually high schools too. Because of its roots in academic and youth culture, Facebook has always been seen as the domain of the young. […]

Pinterest for Business: The Do’s and Don’t’s

Until now, Pinterest has taken a back seat to the ever-popular social platforms: Facebook, Twitter, and LinkedIn. However, with the introduction of Pinterest Business Accounts, this underdog is quickly climbing the social totem pole pin by pin. If your business hasn’t yet joined Pinterest, read on. These do’s and don’ts will help fuel your pinning […]