Beauty & Brains in Branding & Web

Archives for April 2013

New Media Doesn’t Mean New Marketing

In a few short years, social media has come to the forefront of our lives. As companies cut back on billboards and launch crusades for ‘Likes’, it seems as though the entire marketing landscape has changed. Many content marketing ‘Specialists’ want you to believe that all your old skills and tactics are useless and part […]

Polyvore: The Ultimate Fashion Merchandising Platform

Imagine walking into a store with over 500 fashion brands, lightning-speed ability to mix and match different pieces, and ample pairing suggestions from like-minded people around the world. Sound impossible? Welcome to Polyvore. Founded in 2007, Polyvore is the web’s largest fashion community, combining fashion merchandising, social networking, affiliate marketing and eCommerce. Today, it caters […]